Turquoise miner and reality television personality, Emily Otteson, discusses American turquoise, variscite and White Buffalo mining, the impact their television show has had on the Otteson family business and the future of the turquoise market. Emily Otteson and her husband own multiple turquoise mines in Nevada and are featured on the hit television show, Turquoise […]
Author: jordan
Ruby and Sapphire Market Predictions with Jeremy of Color Source Gems
Colored gemstone expert Jeremy Chalchinsky joins Jordan to discuss his recent buying trip to Bangkok and his resultant insight regarding sapphire and ruby supply and demand for the near future. He also shares stories of his experiences as a traveling wholesale gem expert. Jeremy Chalchinky works with his father as Color Source Gems to offer […]
Are jade bangles on Amazon made from REAL jade?
Video Transcript Authentic, guaranteed natural jade bangles in appealing colors and qualities sell appropriately for $600, $1,000, $2,000 and easily into the tens of thousands of dollars for fine quality with desirable color and translucence. So why are so many “natural” jade bangles online $10, $50 and $100? Why the price difference? Why are some […]
COPY AND PASTE: Instagram Stories (Jade)
Here it is! Copy-and-pasteable content for your Instagram Stories to educate your staff and customers on jade and increase engagement on your social media platforms. A few tips before we get started: Instagram likes when your followers interract with you, so ‘stories’ with polls, quizzes, and questions are a must. It’s often recommended to post […]
How to Use the Mason-Kay Showroom
Hello, jewelry store friends! The Mason-Kay Showroom is Mason-Kay Jade’s online portal for retailers to use in-store to find inventory and pricing on natural jade jewelry. Here is my advice on how to register, set up your account for customers to view, and use it for memos/orders. If you already have a login, you can […]
How to Host a Successful Trunk Show
Hello, jewelry store friends! My husband Hun’r and I, the Jewels of the Trade sales team, offer vendor trunk shows as a service to our retail partners. This means that between our trunk show season and our years of retail experience, we frequently get to observe firsthand the “do’s and don’ts” of trunk shows. Retailers […]
3 Reasons Every Jewelry Store Needs a Blog
If you sell jewelry to the public, you should have a blog. I’ll skip past the “why you need a website” and “why you should be on social media” speech because it’s 2021 and if you haven’t hopped on that train, it’s either not right for your highly exclusive business model or it’s simply too […]
How to Use Pinterest for Your Jewelry Store
Does your jewelry store’s website feature e-commerce, allowing you to sell your product to customers far and wide? If your jewelry store sells online, you should take advantage of Pinterest marketing to help sell your jewelry. Why Pinterest? When a couple first starts looking for an engagement ring, do they Google “Engagement Rings” or do […]
NEW Men’s Jade Jewelry Look Book
Why do men LOVE jade? Because jadeite jade is one of the toughest gemstones on the planet, 2nd only to the “other” jade, nephrite! Jade is durable, long-lasting, and suitable for everyday wear. The Look Book features men’s and unisex jade jewelry with retail pricing. Retailers, you can find wholesale pricing in your Mason-Kay Showroom!
Indications of “B Jade”
Identifying jade (jadeite or nephrite) is not normally a difficult task for the experienced gemologist. Many jewelers and gemologists, however, are still very intimidated by jade when it comes to valuing it or buying off the street. Why is this? This is actually a very educated and legitimate concern! While identifying jadeite is not difficult […]