Here it is! Copy-and-pasteable content for your Instagram Stories to educate your staff and customers on jade and increase engagement on your social media platforms. A few tips before we get started: Instagram likes when your followers interract with you, so ‘stories’ with polls, quizzes, and questions are a must. It’s often recommended to post […]
Tag: jewelry store marketing
How to Use the Mason-Kay Showroom
Hello, jewelry store friends! The Mason-Kay Showroom is Mason-Kay Jade’s online portal for retailers to use in-store to find inventory and pricing on natural jade jewelry. Here is my advice on how to register, set up your account for customers to view, and use it for memos/orders. If you already have a login, you can […]
How to Host a Successful Trunk Show
Hello, jewelry store friends! My husband Hun’r and I, the Jewels of the Trade sales team, offer vendor trunk shows as a service to our retail partners. This means that between our trunk show season and our years of retail experience, we frequently get to observe firsthand the “do’s and don’ts” of trunk shows. Retailers […]
3 Reasons Every Jewelry Store Needs a Blog
If you sell jewelry to the public, you should have a blog. I’ll skip past the “why you need a website” and “why you should be on social media” speech because it’s 2021 and if you haven’t hopped on that train, it’s either not right for your highly exclusive business model or it’s simply too […]
How to Use Pinterest for Your Jewelry Store
Does your jewelry store’s website feature e-commerce, allowing you to sell your product to customers far and wide? If your jewelry store sells online, you should take advantage of Pinterest marketing to help sell your jewelry. Why Pinterest? When a couple first starts looking for an engagement ring, do they Google “Engagement Rings” or do […]